Thoughts on out-linking

October 11th, 2008 by that SEO guy

Many internet marketers advise against outlinking as it provides an opportunity for visitors to leave your site. The idea is to get people to stay on your website as long as possible by reducing the number of doorways for people to exit. With billions of web pages competing for only millions of eyeballs, this would seem like a reasonable advice.

The other school of thought is to link freely to other sites, without regard to how long people are likely to stay on your site. The idea of not linking to other sites is contradictory to the spirit of the internet.

So what is the correct approach?

I suppose it all depends on the nature of your site. For commercial site, you only compete for people’s eyeballs but also their pocketbooks. Therefore, it’s prudent to avoid linking to other sites unless when absolutely necessary. If you own a network of sites, link it to another one of your sites ensures that the potential stays in your network.

For informational sites such as blogs, the rules becomes less stringent. If the main objective of the site is share information, one should be less stingy about linking other sites. On this blog, for example, I have no qualms about publishing other people’s articles (along with links to their site) when I feel that they would be useful to my visitors. Of course, I’d rather have you reading my blog rather than someone else’s, but if you adopt the view that your blog is a hub to share idea and connect with other people, you should not be stingy about linking to other sites. If your motive is simply to share and socialize, rather to preach or stand out as an authority on some topic, you may win more friends by adopting a spirit of sharing.

That’s not to say that you should go overboard with outlinking, even for an informational site. That there are billions of pages on the net does not mean that they should all be looked at. A good rule of thumb is to link only when you feel that the resource can enrich, deepen or broaden your visitors’ understanding without overtaxing their brain cells. From an SEO standpoint, excessive linking dilutes the value of each link on a page, and if you are trying to make some money selling text links on your blog, some advertisers may be turned off by them.

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Buy and sell links through TNX.net

January 8th, 2008 by that SEO guy

There is a great way of reaching a target audience and adding relevant advertising to your Web site. It’s all about TNX.net. Let me give you a bit more detail.

TNX.net is a relatively new but awesome text link ads system that combines benefits of contextual ad system, text link brokers and is profitable for both advertisers and publishers.

Over 31.900.00 text link ads per month and more than 38.000 webmasters involved- these numbers speak for themselves. And TNX.net is completely free to join.

Benefits of Publishers

Site owners can sell links on every page of the site, but not just the home page.
You’ll receive TNX-Points when a link is sold. To avoid irrelevant text link ads on your site -you are the one to have full control to block link ads purchase. After gaining a certain amount of TNX-Points, you have some alternatives:

· you can transfer points to another user
· you can use points to advertise your own site by purchasing links from other websites
· you can cash in points for money

The points system will probably take some time to get used to. Current price of 1,000 (one thousand) TNX-points is $0.68 - 1.36 depending on the quantity you buy (basic price is $1.36), and every week it grows by 2.8 %. If you have some referrers, you’ll gain 13.3 % commission of all TNX-points that are generated by webmaster’s websites, and 5% of all payments, made by referred advertiser.

TNX.net has a low $ 5 payout that is rather convenient. And it takes only three days to process a payout. Checks, Wire, PayPal, MoneyBookers, and WebMoney are used as payment processors.

Note: Unlike other text link brokers, offering 50%, with TNX.net you will receive 75% of the sales of the ads on your site.

Benefits of Advertiser

TNX.net allows advertisers purchasing non-reciprocal links from thousands of relevant websites and gives the ability to promote hundreds of keywords with just few clicks.

You can select single page to locate your ads at. Or you just need to select the sum of text link ads. These will be placed on websites (with selected PageRank, number of Yahoo backlinks, etc) on selected category automatically. The 1000 inbound links will cost you as much as $ 1.14 that is a best buy.

You can select the category your ads will appear. Geo-targeting is also offered.

If some questions occur, they have a multi-language (English, German and Russian) live chat for support.

TNX.net
it’s worth a shot. I’ll try this system in a couple of weeks on a few of my sites to see what happens. Paying just $ 10 I’ll get my ads appearing on TNX.net’s huge network of publishers.
I like their offer for newbies so much. TNX.net network is now offering 2,000 TNX – Points on every new account. And they will credit 5,000 TNX-Points more free of charge after your website is approved.
The user interface is very user friendly. It’s possible to easily manage both advertiser and publisher accounts on one single account. And also, they say there is no more than 4 text link ads placed on each page by default, so it does not look like a link farm, thus there is no risk to get banned or penalized by search engines.

Visit TNX.net

Posted in Text Links, Website Revenues, Website Promotion | No Comments »